Seriously... WHAT?!

Cust: I got this bra yesterday and it's far too tight, it's leaving all these horrendous red marks on me (shows some tiny red lines to EM) and the cups are far too big (hunches shoulders forward to make the cups sag)
EM: all bras will do that if you hunch your shoulders
Cust: theres so much space in here look (puts fingers in top of cups, it's a fag7 which she picked)
EM: ok, let's have a look at the back and see what's going in there first
Cust: see I have to do this up on the first hook which is never a good thing
EM: all new bras should be on the loosest hook to begin with so you can tighten them up later as they stretch
Cust: oh, well, if you say so
EM: right I'm just going to pull this down so that it's horizontal on your back (bra is halfway up her back) Right, now let's look at the front
Cust: there's so much room in here (starts pinching the fabric)
EM: looking at it I think the style is too high for you, I think maybe something that comes across the bust rather than up at the sides would be better
Cust: look at all this room (starts pinching the bra) maybe I need a smaller cup size?
EM: I think the style is the problem, as the wires are sat behind your breast. If we go down in the cup we are just going to get the wires sitting on you (EM pokes her nail in the side of the custs boobs to emphasise this) and not behind you...
Cust: no I don't want that...
EM: So as I said, I think we should look at a different style which sits lower on the bust
Cust: (pinches cups again) look at this, I can't wear this under anything fitter, it won't be smooth
EM: (nods) let's try a lower style to eliminate that
Cust: ok...
(later)
EM: ok, let's try this 40 and see how we get on, it's lower in the sides than the one you have
(cust puts it on)
EM: how does that feel?
Cust: it still feels tight
EM: ok, well, I can see it's riding up in the back slightly, as you can see, it should be horizontal on you but it's just starting to make a tent shape
Cust: I couldn't possibly go any tighter! I measured myself and used a program in the Internet and it said I was a 44
EM: well, that's why we don't use tape measures as all the bras are different
Cuts: yes I know I've been coming here for years
EM: well, if you wouldn't feel comfortable in a smaller size then maybe we just need to compromise
Cust: I'm not worried about what the size is, I'm not one of those people... And this is a 38?
EM: actually this is a 40
Cust: ok, let's try the 38...